I
The onboarding call
We find what's actually blocking you, and we set your target together. That number is the one the guarantee is written against, so we set it honestly and write it down.
If you don't, I keep coaching you for free until you do.
Every week, one to one, we work on your real store. One product that actually sells. Buyers who pay upfront instead of cash on delivery. Returns that stop bleeding you. That's the difference between a store that pays you and a store where you're just donating to Meta and your courier every month.
What the program actually is, how the 90-day commitment works, and the kind of person it doesn't work for. If the answer's in here, I'd rather you hear it from me than read it off a landing page.
Every Indian ecom coach has three testimonials and a lot of confidence. So here's my ad account, my Shopify dashboard, and the stores they belong to. Look at them before you read another word I've written.
Brands: [name the real stores here — real domains people can open]
“[Pull his strongest line from the video — the one sentence that would make a stranger apply.]”
[Their actual words. Recorded, not written.]
[Their actual words. Recorded, not written.]
[Their actual words. Recorded, not written.]
Yeah. Ask it properly and I'll answer it properly.
I started at 11. Gaming YouTube channel, terminated right after it made its first $100. After that I failed at game development, apps that got pulled off the Play Store, YouTube automation, an agency, personal branding. Eight straight years of things that didn't work, most of them in public.
Then I found Indian ecommerce and everything those failures accidentally taught me, selling, psychology, copy, systems, all landed in one place at once.
At 17 I was doing ₹4–5 lakhs a month and my own family told me I couldn't do anything with my life. I didn't argue with them. I just kept building. [CONFIRM: current revenue / portfolio, with a number you can screenshot]
You've had a version of that conversation. At a dinner table, in an appraisal meeting, or at 2am with nobody else in the room.
What I'm selling you is the eight years. You get the method without the part where you pay for it in your twenties.
Most people test products like lottery tickets. Ten at a time, hoping one hits. You'll test one, after we've checked the demand, the margin, the shipping weight and who's already selling it. So you stop burning ₹50,000 to find out what doesn't work.
COD is where Indian ecom profit goes to die. You ship it, they don't pick it up, you pay both ways. We get your buyers paying before the box ships, so the number in your dashboard is money in your account, not a promise from a courier.
An RTO is you paying to ship a box back to yourself. We kill them at the source, before the order ever gets confirmed, so when you scale you're multiplying orders and not losses.
Product gets you the orders.
Prepaid and RTO decide how much of that money you keep.
We find what's actually blocking you, and we set your target together. That number is the one the guarantee is written against, so we set it honestly and write it down.
Not a group call where you're one of forty faces on a grid. Me, you, your store, your product, your numbers, your screen shared. [12 calls over 90 days?]
Recorded this year for this market. Indian logistics, Indian payment behaviour, Indian ad costs. Nothing translated from an American course or left over from 2019.
Not a list of "winning products" emailed to 400 people. We sit on a call and pick yours.
Installed into your store step by step, not handed to you as a PDF.
It's 11pm, you're about to launch, something's wrong. You message me and you get an answer from me. [state real response time]
Not for the drama. Because the guarantee means an unqualified student costs me three months of my life for free. So here's the real number, up front, so nobody wastes a call.
That ₹1.5L is not a monthly bill and it's not mine. It sits in your account and you spend it on your own store. In India you hold your own stock, so that money covers your inventory, your ads and your product testing. There's no done-for-you platform running it for you. Once a product works, the store's revenue funds the next round. I'm putting the full number on the page instead of saving it for the call, because I'd rather lose you now than waste an hour of both our lives.
On your onboarding call we set your target together and write it down. That number is the finish line. If day 90 comes and you haven't crossed it, nothing changes. You keep the weekly calls and the WhatsApp access, free, until you do.
And here's exactly what "actively executing" means, so you know I can't wriggle out of it:
Do those four things and the commitment holds, no argument, no small print. That's the whole list, and it's short on purpose. I'm not doing this to look brave. I do it because my next students come from the results of my current ones. If I don't believe I can get you there, I won't take you in the first place.
A 90-day 1:1 Indian ecommerce mentorship. Weekly one-hour calls with me, WhatsApp access, the 2026 curriculum, your product picked with you on a call, and a written target. If you hit day 90 without hitting the target, I keep coaching you for free until you do.
₹2 to ₹2.5 lakh, one time. That's ₹50,000 to ₹1,00,000 for the mentorship depending on the intake, and ₹1.5 lakh for the business itself, inventory, ads and product testing. I never touch the ₹1.5L. It sits in your account and you spend it on your own store.
No. It's what it takes to get in and test properly. Once a product works, the store's own revenue funds the next round of ads. The ₹1.5L is starting fuel, not a subscription.
Because the alternative is you booking a call, liking me, and then finding out on minute forty that the real commitment is ₹2.5 lakh. I'd rather you decide now, with the number in front of you, than feel ambushed later.
Two people. Salaried folks in their late 20s and 30s who've launched something on the side and want out. And operators stuck at 5–10 orders a day who know the ceiling is a method problem, not an effort problem.
Honestly, I'd rather you launch something first and lose a little money. Go watch my free content, put a product live, feel what a failed test feels like. You'll get ten times more out of a mentorship after that than before it. If you've got the budget and you genuinely can't be talked out of it, apply and we'll talk on the call.
[CONFIRM — write this yourself. It's the #1 objection in your comments and it's not on the page anywhere. Answer with a number: what your stores did last month, in a category everyone calls saturated.]
[CONFIRM: real number. 2–3 hours? People with jobs need to know before they apply.]
First orders usually inside 30 to 45 days. The target we set is a 90-day target. If you're executing and it's not hit on day 90, we keep going at no extra cost.
No. We pick them together, on a call, for your store and your budget. A "winning product list" emailed to 400 people stops being a winning product the day it's sent.
[CONFIRM: presumably no. Say no clearly — people wonder.]
[CONFIRM: what's actually required to start? This blocks salaried people and isn't addressed anywhere.]
One of them happens whether you do anything or not. The other one needs you to move today. I take [X] students an intake, because I can only run so many real calls a week. Miss this one and you wait for the next.
Apply For The Next Intake4 minutes. If you're not a fit, I'll tell you on the call and I won't take your money.